The "Fresh Delights New Store Opening Invitation Animated Card" card is bright and inviting, and it does a great job of conveying the excitement of a new store opening.

Color Scheme

Pink Background: The pink background creates a warm and inviting space for the viewer. Pink is also associated with sweetness and joy, which is appropriate for a store opening invitation.

White and Light Blue Accents: The contrast of light blue and white elements against the pink background create a fresh, simple look.  The colors add to the modern, and approachable design.

Vibrant Pastel Colors: The fresh desserts are vibrant pastel colors, which create a fun and appetizing look, while also suggesting the store will have opportunities to sample many delicious sweet treats.

Graphic Elements

Illustrations of deserts: The illustrations of the many and varied desserts in the flyer’s design, including cakes and cupcakes, are the features that make the flyer stand out.  These illustrations are also more directly connected to the theme of a store opening with plenty of cupcakes, especially if the store is a bakery or dessert shop.

Floating elements: The floating cupcakes and colorful arrangement of desserts,  give the flyer a sense of movement and fun, and contribute to the attitude of celebration.

Text boxes: The use of rounded-text boxes for the date and address are a modern and stylish way to present the most important information.   The text boxes with pink coloring match the pink in background so that there is consistency.